Creative Reaction

I came across this Hivelogic blog post (via another blog, Daring Fireball) which keeps talking about this thing called getting in “the Zone”. Of course, we all realize that what’s being articulated is more commonly known as “Creative Reaction“.

Specifically, the post has to do with the difficulties of experiencing creative reaction in modern office environments (cubicle farms and open office designs). “Think about it: you’re hiring somebody who needs to concentrate to be productive, and then you’re putting them in a situation where they can’t.”

Nomenclature aside (wink), an awesome post!

Take a look at Do Not Disturb - I’m Experiencing Creative Reaction for some other tips.